FRANKLIN

SPORTS

Website Redesign

OVERVIEW

Franklin Sports got its start in 1946 as a regional brand of sporting goods products. Over the years Franklin has affiliated with the best in sports including world-class athletes.

With an established brand such as Franklin, the goal was to enhance the user experience with an easy-to-use digital hub that portrays the energy and excitement of the Franklin brand.

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MOBILE FIRST

The entire website was designed mobile first, with a brand that is meeting their target audience wherever they spend their time. Having a user-friendly mobile presence was a crucial piece.

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A DIGITAL EXPERIENCE

The challenge was to create an improved functionality and ease of use. The ultimate goal was to greet users with a modern, visually appealing, uncomplicated experience across devices and screen sizes.

A DIGITAL EXPERIENCE

The challenge was to create an improved functionality and ease of use. The ultimate goal was to greet users with a modern, visually appealing, uncomplicated experience across devices and screen sizes.

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COMPATABILITY ACROSS

ALL DEVICES

The navigational structure is adaptable across mobile, tablet, and desktop, working seamlessly to ease the experience.

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BROWSE OTHER PROJECTS

SYLVIA.PRATS38@GMAIL.COM

┬ę Sylvia Prats